LUXURY CONCEPT STORE PROJECT CREATIVE LUXURY CONCEPT STORE DESIGN PROJECT
Category Archives: University Submissions
pr work
H&M SUSTAIN-ACTIVE SUMMER 2022 COLLECTION PR CAMPAIGN
“The Sunrise Kingdom” Editorial Story
January-May 2020 Mood boards were created for a Fashion Styling and Creative Practice module for a fashion editorial named “The Sunrise Kingdom”. The essence of the editorial story was captured by composing a different mood board for each aspect. These were the following: overall theme, lighting, posing, outfit, model choice, makeup and hair, shoot locationContinue reading ““The Sunrise Kingdom” Editorial Story”
Chinese Generation Z
January-May 2020 A report created for Consumer Intelligence module focusing on the Chinese generation Z (aged 18-24) consumer behavior in fashion. Graphic design was used to capture the versatility and diversity of the young Chinese.